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X-WR-CALDESC:Does this sound familiar? “Hi\, we’re an 8(a) firm or an SDVOS
 B firm that provides. . .” Small business offices\, your mentors\, your co
 lleagues\, and small business counselors all tell you\, “Put it front and 
 center! There are federally mandated set-asides for your company! Large co
 mpanies require subcontracting plans for companies just like yours! Use yo
 ur certification.”\n\nThe truth is\, your small business certification alo
 ne will not get you very far. You need to think like a business that provi
 des value rather than a company with socio-economic status. In this webina
 r\, you will learn real-world tactics\, strategies\, and examples of how t
 o “softly” communicate your status\, differentiate from the competition\, 
 and facilitate the perception of corporate maturity. You will learn method
 s to communicate quantifiable and qualifiable metrics that focus on the va
 lue of your solutions. You will also receive a step-by-step process on int
 roducing yourself and your company at conferences\, with partners and gove
 rnment decision-makers\, what to do during government meetings\, and how a
 nd when to properly communicate your socio-economic status.\n\nThis traini
 ng provides award-winning tactics and strategies that have directly helped
  companies win more than $13.5 billion in definitive contracts and more th
 an $30 billion in multiple award contracts. \n\nManaging Partner at RSM Fe
 deral\, Mr. Frank is the author of multiple Amazon bestsellers\, including
  An Insider’s Guide To Winning Government Contracts – Real World Strategie
 s\, Lessons\, and Recommendations\, Game Changers for Government Contracto
 rs\, and The Government Sales Manual. Mr. Frank has been honored with SBA’
 s award for Veteran Business of the Year\; Industry Small Business Advocat
 e of the Year by the Society of American Military Engineers (SAME)\; and i
 n 2021\, Mr. Frank was inducted into the Government Sales Hall of Fame wit
 h the inaugural Lifetime Achievement Award.\n\nTarget Audience: Small busi
 ness owners\, marketing\, sales\, and proposal professionals
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X-WR-TIMEZONE:America/Chicago
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TZID:America/Chicago
BEGIN:STANDARD
TZNAME:CST
DTSTART:20211107T020000
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
RDATE:20221106T020000
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BEGIN:DAYLIGHT
TZNAME:CDT
DTSTART:20210314T020000
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
RDATE:20220313T020000
RDATE:20230312T020000
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UID:de72288e-ba87-4373-9194-d94d2809feed
DTSTAMP:20260521T114012Z
DESCRIPTION:Does this sound familiar? “Hi\, we’re an 8(a) firm or an SDVOSB
  firm that provides. . .” Small business offices\, your mentors\, your col
 leagues\, and small business counselors all tell you\, “Put it front and c
 enter! There are federally mandated set-asides for your company! Large com
 panies require subcontracting plans for companies just like yours! Use you
 r certification.”\n\nThe truth is\, your small business certification alon
 e will not get you very far. You need to think like a business that provid
 es value rather than a company with socio-economic status. In this webinar
 \, you will learn real-world tactics\, strategies\, and examples of how to
  “softly” communicate your status\, differentiate from the competition\, a
 nd facilitate the perception of corporate maturity. You will learn methods
  to communicate quantifiable and qualifiable metrics that focus on the val
 ue of your solutions. You will also receive a step-by-step process on intr
 oducing yourself and your company at conferences\, with partners and gover
 nment decision-makers\, what to do during government meetings\, and how an
 d when to properly communicate your socio-economic status.\n\nThis trainin
 g provides award-winning tactics and strategies that have directly helped 
 companies win more than $13.5 billion in definitive contracts and more tha
 n $30 billion in multiple award contracts. \n\nManaging Partner at RSM Fed
 eral\, Mr. Frank is the author of multiple Amazon bestsellers\, including 
 An Insider’s Guide To Winning Government Contracts – Real World Strategies
 \, Lessons\, and Recommendations\, Game Changers for Government Contractor
 s\, and The Government Sales Manual. Mr. Frank has been honored with SBA’s
  award for Veteran Business of the Year\; Industry Small Business Advocate
  of the Year by the Society of American Military Engineers (SAME)\; and in
  2021\, Mr. Frank was inducted into the Government Sales Hall of Fame with
  the inaugural Lifetime Achievement Award.\n\nTarget Audience: Small busin
 ess owners\, marketing\, sales\, and proposal professionals
DTSTART;TZID=America/Chicago:20220210T120000
DTEND;TZID=America/Chicago:20220210T133000
LOCATION:Web Based (Govology.com)
SUMMARY:How to Take Advantage of Your Socio-Economic Status Effectively – I
 t’s Not What You Think (2022 Update)
END:VEVENT
END:VCALENDAR
