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X-WR-CALDESC:Description\nIf you’re looking for tactics and strategies to p
 osition and communicate your company’s past performance\, this course will
  change how you market\, communicate and differentiate your products and s
 ervices.\n\nIn this educational\, fast-paced\, and high-energy course\, Mr
 . Frank will review how most companies market their “experience” and past 
 performance with moderate success and little to no differentiation. Then h
 e will share several real-world examples where you will learn to map the v
 alue for each of your contracts and then “bridge” them to improve market p
 osition and increase your company’s perceived maturity.\n\nWhether you are
  an entrepreneur\, small or large business\, targeting the public or priva
 te sector\, this course will open your eyes to how you can more strongly m
 arket your company and the products or services you sell. This training pr
 ovides award-winning tactics and strategies that have directly helped comp
 anies win more than $13.5 billion in definitive contracts and more than $3
 0 billion in multiple-award contracts.\n\nManaging Partner at RSM Federal\
 , Mr. Frank is the author of multiple Amazon bestsellers\, including An In
 sider’s Guide To Winning Government Contracts – Real World Strategies\, Le
 ssons\, and Recommendations\, Game Changers for Government Contractors\, a
 nd The Government Sales Manual. Mr. Frank has been honored with SBA’s awar
 d for Veteran Business of the Year\; Industry Small Business Advocate of t
 he Year by the Society of American Military Engineers (SAME)\; and in 2021
 \, Mr. Frank was inducted into the Government Sales Hall of Fame with the 
 inaugural Lifetime Achievement Award.\n\nTarget Audience: Small business o
 wners\, marketing\, sales\, and proposal professionals
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DTSTART:20221106T020000
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UID:f3fccef1-5f95-4164-85ad-2d587e66273d
DTSTAMP:20260412T111401Z
DESCRIPTION:Description\nIf you’re looking for tactics and strategies to po
 sition and communicate your company’s past performance\, this course will 
 change how you market\, communicate and differentiate your products and se
 rvices.\n\nIn this educational\, fast-paced\, and high-energy course\, Mr.
  Frank will review how most companies market their “experience” and past p
 erformance with moderate success and little to no differentiation. Then he
  will share several real-world examples where you will learn to map the va
 lue for each of your contracts and then “bridge” them to improve market po
 sition and increase your company’s perceived maturity.\n\nWhether you are 
 an entrepreneur\, small or large business\, targeting the public or privat
 e sector\, this course will open your eyes to how you can more strongly ma
 rket your company and the products or services you sell. This training pro
 vides award-winning tactics and strategies that have directly helped compa
 nies win more than $13.5 billion in definitive contracts and more than $30
  billion in multiple-award contracts.\n\nManaging Partner at RSM Federal\,
  Mr. Frank is the author of multiple Amazon bestsellers\, including An Ins
 ider’s Guide To Winning Government Contracts – Real World Strategies\, Les
 sons\, and Recommendations\, Game Changers for Government Contractors\, an
 d The Government Sales Manual. Mr. Frank has been honored with SBA’s award
  for Veteran Business of the Year\; Industry Small Business Advocate of th
 e Year by the Society of American Military Engineers (SAME)\; and in 2021\
 , Mr. Frank was inducted into the Government Sales Hall of Fame with the i
 naugural Lifetime Achievement Award.\n\nTarget Audience: Small business ow
 ners\, marketing\, sales\, and proposal professionals
DTSTART;TZID=America/Chicago:20230613T120000
DTEND;TZID=America/Chicago:20230613T133000
LOCATION:https://govology.com/product/methods-for-communicating-your-past-p
 erformance-to-accelerate-government-sales/
SUMMARY:Methods for Communicating Your Past Performance to Accelerate Gover
 nment Sales (2023 Update)
END:VEVENT
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