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X-WR-CALDESC:A Master Class on finding competitive intelligence on governme
 nt opportunities. This session will help connect the dots and make you mor
 e competitive. We’ll walk through an extensive\, step-by-step\, real-world
  example where we use more than a dozen government websites and data sourc
 es\, including tips and tricks with SAM’s Data Bank\, to improve your comp
 etitive pricing\, teaming\, and sales strategy.\n\nIdentifying who buys\, 
 how much\, and how often is called “Propensity” – and it helps you identif
 y which military commands and federal agencies to target. Unlike most sess
 ions\, this is much more than a general or abstract discussion. This sessi
 on\, designed for “Business Readiness\,” will accelerate your ability to v
 alidate who buys what you sell (down to the state\, city\, and contracting
  office level)\, help transform how and where you engage the market\, and 
 help validate the competitiveness of your pricing for any specific opportu
 nity. \n\nSuccessfully taking advantage of this information requires that 
 you take the data you find in one system and use that data to find informa
 tion and intelligence in the next system. There is a process for moving be
 tween government systems\, and you’ll learn how to connect the dots to be 
 more competitive. \n\nMany consultants charge anywhere from $3K to $10K to
  do what this seminar will teach you. Utilizing SAM’s Data Bank\, we will 
 walk through an extensive\, step-by-step process so that you can perform t
 his research on your own. This seminar includes basic content to support c
 ompanies new to government sales and advanced content for companies more e
 stablished in the government space. This includes identifying your NAICS c
 odes and SBA size standards\, searching SAM’s Data Bank\, running advanced
  ad hoc queries\, locating your competitor’s pricing\, and finding quality
  teaming partners. With millions of data fields\, we will demonstrate the 
 tips and tricks for MS Excel pivot tables to quickly find the answers you 
 need for your government sales strategy. If you’re familiar with governmen
 t data but not confident about how to filter or make sense of the data\, t
 his session is guaranteed to make you more competitive\, help you identify
  and validate competitive price points (CPP) (whether your pricing is comp
 etitive)\, and help you more strongly target government buyers and teaming
  partners.\n\nTarget Audience: Novice and experienced federal contractors
 \n\n
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DTSTART:20231105T020000
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UID:b887ff82-5784-45d1-9b7f-8bfbc623bad4
DTSTAMP:20260411T234122Z
DESCRIPTION:A Master Class on finding competitive intelligence on governmen
 t opportunities. This session will help connect the dots and make you more
  competitive. We’ll walk through an extensive\, step-by-step\, real-world 
 example where we use more than a dozen government websites and data source
 s\, including tips and tricks with SAM’s Data Bank\, to improve your compe
 titive pricing\, teaming\, and sales strategy.\n\nIdentifying who buys\, h
 ow much\, and how often is called “Propensity” – and it helps you identify
  which military commands and federal agencies to target. Unlike most sessi
 ons\, this is much more than a general or abstract discussion. This sessio
 n\, designed for “Business Readiness\,” will accelerate your ability to va
 lidate who buys what you sell (down to the state\, city\, and contracting 
 office level)\, help transform how and where you engage the market\, and h
 elp validate the competitiveness of your pricing for any specific opportun
 ity. \n\nSuccessfully taking advantage of this information requires that y
 ou take the data you find in one system and use that data to find informat
 ion and intelligence in the next system. There is a process for moving bet
 ween government systems\, and you’ll learn how to connect the dots to be m
 ore competitive. \n\nMany consultants charge anywhere from $3K to $10K to 
 do what this seminar will teach you. Utilizing SAM’s Data Bank\, we will w
 alk through an extensive\, step-by-step process so that you can perform th
 is research on your own. This seminar includes basic content to support co
 mpanies new to government sales and advanced content for companies more es
 tablished in the government space. This includes identifying your NAICS co
 des and SBA size standards\, searching SAM’s Data Bank\, running advanced 
 ad hoc queries\, locating your competitor’s pricing\, and finding quality 
 teaming partners. With millions of data fields\, we will demonstrate the t
 ips and tricks for MS Excel pivot tables to quickly find the answers you n
 eed for your government sales strategy. If you’re familiar with government
  data but not confident about how to filter or make sense of the data\, th
 is session is guaranteed to make you more competitive\, help you identify 
 and validate competitive price points (CPP) (whether your pricing is compe
 titive)\, and help you more strongly target government buyers and teaming 
 partners.\n\nTarget Audience: Novice and experienced federal contractors\n
 \n
DTSTART;TZID=America/Chicago:20240611T120000
DTEND;TZID=America/Chicago:20240611T133000
LOCATION:https://govology.com/product/who-buys-what-you-sell-a-step-by-step
 -process/
SUMMARY:Who Buys What You Sell? A Step-by-Step Process (2024 Update)
END:VEVENT
END:VCALENDAR