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X-WR-CALDESC:If you’re looking for tactics and strategies to position and c
 ommunicate your company’s past performance\, this course will change how y
 ou market\, communicate\, and differentiate your products and services.\n
 \nIn this educational\, fast-paced\, and high-energy course\, Mr. Frank wi
 ll review how most companies market their “experience” and past performanc
 e with moderate success and little to no differentiation. Then\, he will s
 hare several real-world examples where you will learn to map the value for
  each of your contracts and then “bridge” them to improve market position 
 and increase your company’s perceived maturity.\n\nWhether you are an entr
 epreneur\, small or large business\, targeting the public or private secto
 r\, this course will open your eyes to how you can more strongly market yo
 ur company and the products or services you sell. This training provides a
 ward-winning tactics and strategies that have directly helped companies wi
 n more than $13.5 billion in definitive contracts and more than $30 billio
 n in multiple-award contracts.\n\nManaging Partner at RSM Federal\, Mr. Fr
 ank is the author of multiple Amazon bestsellers\, including An Insider’s 
 Guide To Winning Government Contracts – Real World Strategies\, Lessons\, 
 and Recommendations\, Game Changers for Government Contractors\, and The G
 overnment Sales Manual. Mr. Frank has been honored with SBA’s award for Ve
 teran Business of the Year\, Industry Small Business Advocate of the Year 
 by the Society of American Military Engineers (SAME)\, and in 2021\, Mr. F
 rank was inducted into the Government Sales Hall of Fame with the inaugura
 l Lifetime Achievement Award.\n\nTarget Audience: Small business owners\, 
 marketing\, sales\, and proposal professionals
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X-WR-TIMEZONE:America/Chicago
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DTSTART:20231105T020000
TZOFFSETFROM:-0500
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RDATE:20241103T020000
RDATE:20251102T020000
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DTSTART:20240310T020000
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UID:ecf3e044-806c-4d02-937c-2cc5ae015312
DTSTAMP:20260411T223244Z
DESCRIPTION:If you’re looking for tactics and strategies to position and co
 mmunicate your company’s past performance\, this course will change how yo
 u market\, communicate\, and differentiate your products and services.\n\n
 In this educational\, fast-paced\, and high-energy course\, Mr. Frank will
  review how most companies market their “experience” and past performance 
 with moderate success and little to no differentiation. Then\, he will sha
 re several real-world examples where you will learn to map the value for e
 ach of your contracts and then “bridge” them to improve market position an
 d increase your company’s perceived maturity.\n\nWhether you are an entrep
 reneur\, small or large business\, targeting the public or private sector\
 , this course will open your eyes to how you can more strongly market your
  company and the products or services you sell. This training provides awa
 rd-winning tactics and strategies that have directly helped companies win 
 more than $13.5 billion in definitive contracts and more than $30 billion 
 in multiple-award contracts.\n\nManaging Partner at RSM Federal\, Mr. Fran
 k is the author of multiple Amazon bestsellers\, including An Insider’s Gu
 ide To Winning Government Contracts – Real World Strategies\, Lessons\, an
 d Recommendations\, Game Changers for Government Contractors\, and The Gov
 ernment Sales Manual. Mr. Frank has been honored with SBA’s award for Vete
 ran Business of the Year\, Industry Small Business Advocate of the Year by
  the Society of American Military Engineers (SAME)\, and in 2021\, Mr. Fra
 nk was inducted into the Government Sales Hall of Fame with the inaugural 
 Lifetime Achievement Award.\n\nTarget Audience: Small business owners\, ma
 rketing\, sales\, and proposal professionals
DTSTART;TZID=America/Chicago:20240716T120000
DTEND;TZID=America/Chicago:20240716T133000
LOCATION:https://govology.com/events/methods-for-communicating-your-past-pe
 rformance-to-accelerate-government-sales-2024-update/
SUMMARY:Methods for Communicating Your Past Performance to Accelerate Gover
 nment Sales (2024 Update)
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